Honda Malaysia (or the Company) recently concluded the “1 Million Dreams Campaign” at the 1 Million Dreams Brand Collaboration –Prize Giving Ceremony with its brand partners –CUCKOO, Shopee and Watsons. The 1 millionth Honda customer was also presented with a token of appreciation at the same event.
This final event of the month-long campaign saw the presentation of the final three1 Million Special Edition models to the lucky winners from brand partners. The company also announced the 1 millionth Honda customer at the event.
Three lucky winners who drive home the 1 Million Special Edition models which are the All-New City, HR-V and BR-V were presented by the brand partners, CUCKOO, Shopee and Watsons respectively alongside Honda Malaysia at the event.
Seven special models
The seven 1 Million Special Edition models are exclusively designed for the 1 millionth sale unit milestone. The unique features in the exterior are Dual Tone Exterior, Front Fascia with Red Highlights, Sporty Red Line Side Mirrors, Black Painted Alloy Wheels with Red Highlights and 1 Million Dreams Signature Emblem on both front fenders of the cars.
Interior-wise, the Special Edition models come with 1 Million Dreams Embossed Leather Headrest for both driver and front passenger seats as well as Leather Steering Wheel with Red Stitching and Center Mark. The Special Edition models also come with a1 MillionSpecialEdition Leather Key Pouch.
1 millionth customer
Adding to the excitement, Honda Malaysia also announced the 1 millionth model which is the Civic, and it belongs to Mr. Ahmad Sirwan Bin Mat Tuselim. Honda Malaysia together with CUCKOO, Shopee and Watsons presented Mr. Ahmad Sirwan with a token of appreciation that is worth more thanRM8,000, as an appreciation gift for the 1 millionth Honda owner in the country.
New boss says…
Honda Malaysia’s new Managing Director and Chief Executive Officer, Ms. Madoka Chujo, who took office on 1stApril 2021said, “Thanks to the excellent leadership of my predecessors, the strong commitment of our Honda associates and dealers as well as the support from the Malaysian Government has led Honda Malaysia to achieve many remarkable milestones. Last month, Honda Malaysia reached the 1 millionth sale unit milestone and celebrated the achievement with all Malaysians.”
“The Company presented four of the 1 Million Special Edition models to the lucky winners at the 1 Million Dreams Grand Finale. Today, I am very privileged to be here celebrating this outstanding achievement with all of you and presenting another three 1 Million Special Edition models to the lucky winners from our brand partners.”