Tan Chong & Sons Motor Company Sdn Bhd, the franchise holder of Nissan in Malaysia since 1957, has been recognised as the region’s top performer over the fiscal period of 2022, earning the prestigious accolade of Nissan Global Award winner.
The Nissan Global Award Program for Importers recognises the efforts and achievements of Importers and National Sales Companies (NSC) in the areas of sales and aftersales.
Tan Chong & Sons Motor Company Sdn Bhd, through its sales and marketing arm, Edaran Tan Chong Motor Sdn Bhd (ETCM) was adjudged the top performer among 19 eligible markets, excelling in overall sales volume, market share and customer service activities, sharing the honours alongside Tan Chong Motor Sales Pte Ltd of Singapore.
On top of the achievement in sales, ETCM’s aftersales division also emerged as the top performer and Grand Prize winner in the regional aftersales category for the excellence shown in the areas of parts and accessory, service performance, logistics and customer service.
“Despite the challenges posed by production supply shortages and turbulent market dynamics over the fiscal year of 2022, the team at Tan Chong Motor have shown that they are able to excel in adversity. Thus, it is an honour to present Tan Chong Motor with the Nissan Global Award 2023 in recognition of the outstanding performance as the official importer and distributor of Nissan vehicles in Malaysia over the fiscal year of 2022,” said Yoshinori Kanazawa, Vice President of NIBU-ASEAN, Nissan Motor Asia Pacific Co., Ltd.
“The Nissan brand in Malaysia is synonymous with Tan Chong. As business partners of over 60 years, we accept the Nissan Global Award 2023 with immense pride and humility. Our commitment to deliver exciting products and world-class services to our customers has never wavered and this award from Nissan Motor Asia Pacific Co., Ltd. is testament to the hard work and dedication that stems from the heart of every member of our organisation,” said Christopher Tan, the Sales & Marketing Director of Edaran Tan Chong Motor Sdn Bhd.
“We stand alongside Nissan in support of their mission to drive innovation that enriches people’s life. Our new Nissan 3S Flagship Store in Petaling Jaya, Selangor was recently unveiled to better serve our customers, while the remainder of the ETCM network is also being transformed in accordance to the latest Nissan Retail Concept,” added Tan. Tan Chong & Sons Motor Co., opened the first Nissan (formerly Datsun) showroom along Jalan Ipoh, Kuala Lumpur in 1957. Currently, the ETCM network encompasses 39 branches and 19 dealer outlets serving customers across Peninsula Malaysia as well as Labuan, Sabah and Sarawak
