Honda Malaysia has introduced a new Platinum White Pearl colour option for two of its popular models – the Civic and New BR-V, replacing the White Orchid Pearl colour.
The Platinum White Pearl colour was first introduced by Honda Malaysia in Honda’s model line-up, namely the Odyssey and the 10th Generation Accord.
According to Honda Malaysia, both the Civic and BR-V are dominating its respective segment with substantial contribution to the company’s overall sales.
When the company introduced the Platinum White Pearl colour in the Accord early this year, Honda saw good market acceptance with this colour accounting for 33% of the sales of the model.
Speaking of sales, Honda Malaysia’s second best-selling model – the 10th Generation Civic maintained its No.1 position in the C-segment with a market share of 79%.
Meanwhile, the leader of the Non-National MPV segment; the New BR-V, has sold more than 38,000 units since its introduction in 2017. The Civic in new Platinum White Pearl colour is now available in the market, while the New BR-V in this new colour is expected to be available in November 2020.
Surcharge of the Platinum White Pearl colour introduced in the Civic and the New BR-V is RM 272.73.
