Mitsubishi Motors Malaysia, the official distributor of Mitsubishi Motors vehicles in Malaysia recently announced that they have recorded historical high sales performance in April 2021 with 1,872 vehicles sold.
The company’s sales in April continued an upward momentum since January and strengthened its hold on top three position in the non-national brand ranking for the fourth consecutive month.
Xpander impact
The new Mitsubishi Xpander continues to dominate the non-national MPV segment since January, and continues to set strong sales numbers with more than 10,000 bookings since its launch in November 2020.
The Xpander contributed 982 units, 52% of the company’s April sales. Mitsubishi Motors have since delivered 3,800 units to the proud owners in Malaysia.
“We are very pleased that the Mitsubishi Xpander sales remain healthy and its demand is ahead of the number of units supplied. Despite the challenges we are facing with the recently announced Movement Control Order (MCO) or even with the Conditional Movement Control Order (CMCO) prior to MCO, we are continuing our best efforts to meet with the strong demand for the Xpander by increasing our production capacity while maintaining a high level of product quality,” said Tomoyuki Shinnishi, Chief Executive Officer of MMM.
Triton maintains form
The Mitsubishi Triton pick-up truck is also maintaining a solid market share close to 20% and remains as a favourite choice within the pick-up segment despite a healthy competition from its newly launched rivals. The company have sold 680 units of Triton in April and have delivered 142 units of new Triton Athlete to happy owners.
“Although there was a decline in many economic sectors and the environmental sentiments starts to take a toll on people caused by the COVID-19 pandemic, we are relieved to see our sales remain optimistic and constantly moving towards a positive direction. We are aware that a large number of our customers aim to purchase their cars before the SST exemption expires by end of June. Despite the challenges of supply constraints, Mitsubishi Motors is working our best to meet the expectation of our customers on the delivery preference,” Shinnishi added.
