The Perodua Ativa was officially launched earlier today, with price ranging from RM61,500 to RM72,000 on-the-road before insurance in Peninsular Malaysia. There will be three variants – X, H, and the full-spec AV.
The said prices supersede the estimated RM62,500 to RM73,400 announced earlier, and are valid until the government’s sales tax exemption expires on 30 June.
Engine and gearbox
Powering the Perodua Ativa is the 1KR-VE 1.0-litre turbo engine producing 98 PS and 140 Nm of torque, paired with a CVT. Fuel consumption is rated at 18.9 kilometres per litre.
Debuting on the Perodua Ativa is Advanced Safety Assist (ASA*) 3.0, which is standard across the range for the first time. ASA 3.0 works at higher speeds (up to 120 km/h for vehicles, up to 60 km/h for pedestrians) versus the current ASA 2.0, and can now detect two-wheeled vehicles as well as function at night.
ASA 3.0
On top of ASA 3.0, there is the Perodua Drive Assist and Parking Assist that are offered only in the H and AV variants, with features like Pre-Collision Warning, Pre-Collision Braking, Pedal Misoperation Control, Front Departure Alert, Lane Departure Warning, Lane Departure Prevention, Adaptive Cruise Control, Lane Keep Control, Blind Spot Monitor, Front Corner Sensor, Rear Corner Sensor, Reverse Camera, and Rear Cross Traffic Alert.
Also on all variants are six airbags, automatic LED headlamps with Auto High Beam, plus Lane Departure Warning and Prevention. H and AV variants get Adaptive Driving Beam, a seven-inch TFT multi-info display and a nine-inch touch-screen infotainment system with voice recognition, while the top AV exclusively gets Lane Keep Control, Blind Spot Monitor, Rear Cross Traffic Alert and Adaptive Cruise Control.
5,000 bookings and counting
“We have so far received some 5,000 bookings for the Perodua Ativa since we began collecting orders on 19 February. We thank the public very much for their support. Deliveries will begin tomorrow (4 March), and we aim to deliver an average of 3,000 units a month,” Perodua President and Chief Executive Officer Dato’ Zainal Abidin Ahmad said.
According to Dato’ Zainal, the Perodua Ativa’s introduction is significant as it brings Perodua’s collaboration with Daihatsu to a new level and allows Perodua and its suppliers to commonise components and processes for maximum cost efficiency.
“This close collaboration allowed us to include the Malaysian automotive ecosystem in the development of this model, and the suppliers rose to the challenge and were able to reduce their costs,” Dato’ Zainal said.
