The Proton X50 has received a phenomenal response from Malaysian car buyers since it was revealed last month.
As of the end of October, 27,400 bookings had been placed for the SUV and deliveries have begun with 447 units already in customer hands.
The X50 aside, Proton also announced that the company’s sales momentum continued on an upward trajectory for a fifth consecutive month in October.
With 11,392 units sold (domestic and export), sales grew by 20% over the same month in 2019 but contracted by 4.6% compared to September. Total sales for the year now stand at 84,999 units, 6.2% ahead of last year and equivalent to an estimated 21.3% market share.
While sales in October were slightly down compared to the previous month, three Proton models continue to lead in their respective market segments.
The Proton Persona, which has faced a raft of new competitors in 2020, continues to lead the B-segment sedan market with 2,360 units sold while the Proton X70 saw 2,216 units sold for the month, maintaining its lead in the SUV segment.
The Proton Exora also retains its customary position as the best-selling C-segment MPV, proving there is still a viable market for large seven-seat people carriers despite the continued growth in SUV sales.
“The recovery of Malaysia’s automotive market is continuing to gather pace judging by the number of new model launches and total sales in October. We estimate the Total-Industry-Volume (TIV) to be the second highest in 2020 with over 57,000 units sold, proof that the car industry is rebounding strongly,” said Roslan Abdullah, Chief Executive Officer, Proton Edar.
