Unveiled at the recent Art of Speed 2023 exhibition, the Hot Wheels Proton Saga Special Edition is dropping this December In 2022, Hot Wheels and Proton unveiled a prototype of their very first collaboration – the Hot Wheels Proton Saga 1:64 scale diecast of the country’s first car in conjunction with Mattel Malaysia’s 40th anniversary […]
Proton ended 2021 on a high note by selling 14,147 units in December, while total sales for the year closed at 114,708 units (domestic & export), the highest closing figure since 2014. This represents an increase of 4.5% over 2020 and is the third consecutive year of volume growth for the company. Out of the […]
Up until yesterday, nobody in Malaysia (OK, maybe a few) knew about this event in the UK called the Hagerty Festival of the Unexceptional a.k.a the Concours de l’Ordinaire. Organised annually by American insurance company Hagerty since 2014, the Festival of the Unexceptional is a celebration of long-forgotten everyday family cars from 1968-1989, now fondly […]
With Malaysia undergoing a strict lock down to lower Covid-19 infections, retail operations of automotive companies have been curtailed with showrooms required to remain shut. Although this is expected to affect Total-Industry-Volume (TIV) for the next few months, Proton announced that it remains optimistic about sales, thanks to the recent performance of its international sales […]
Proton has added another international market to the current Proton Saga’s portfolio when the company’s best-seller made its debut in Pakistan earlier this month. With the addition of Pakistan, The Saga which received a significant update in 2019 is now available in eight international markets – Brunei, Bangladesh, Egypt, Jordan, Kenya, Mauritius, Nepal and Pakistan. […]
Proton’s strong start to 2021 continued in March as the company posted not only a new high point for the year but also achieved its best sales month since September 2013. 14,989 units (domestic + export) were sold last month, equivalent to a 26.2% increase over February and an estimated market share of 23.5%. Overall, […]
February was a productive month for Proton as the brand reached market highs that had not been experienced for several years. By delivering 11,873 units (domestic and export), Proton had its best February in over a decade equivalent to an estimated market share of 27.1%, the highest for the company since September 2013. Slow January […]
After much anticipation Proton today launched not one or two, but four Special Edition models simultaneously, giving those who have been thinking of getting themselves a brand new Proton, something more exclusive and unique. The four models were: Proton Saga R3 Limited Edition – RM42,300 Proton Iriz R3 Limited Edition – RM52,900 Proton Persona Black […]
In light of the tremendous support received from Malaysians, Proton today announced that it will be introducing not one or two, but four Special Edition models – the Iriz, Saga, Persona, and Exora – all of which are set to be launched virtually on the 18th of February 2021 at 11am. Malaysians will also be […]
Proton recently announced that it has set its sights on growing the brand’s export sales in 2021. The export market is a vital part of Proton’s long-term goal to be the third best-selling automotive brand in ASEAN by 2027. Spearheading the expansion will be Proton’s most popular model, the Proton Saga, followed by the Proton […]
