Just a few weeks on from its world premiere, BMW M has introduced a very special edition model of the new BMW M4 Competition.
Created in collaboration with New York lifestyle brand Kith, the BMW M4 Competition x KITH is limited to just 150 units and features unique exterior and interior design details.
At the same time, Kith will be offering a 96‑piece collection of exclusively designed apparel and accessories in all its stores and online.
While the M4 Competition badge on the model’s boot lid has been replaced by a black Kith logo with BMW M stripes in the same style, this logo also appears in illuminated form below the head restraints in the M Carbon bucket seats, and Kith lettering is embossed into the black leather of the head restraints and centre console.
Merging logos is a hallmark of the many partnerships Kith has forged with other globally renowned companies, but this is the first time BMW has altered its badge for a collaboration partner.
The fusion logo created for the 150 units of the BMW M4 Competition x KITH adds an extra ring around the BMW roundel in the BMW M colours light blue, dark blue and red.
Plus, there are details in bright lettering focusing on Kith and the collaboration. The rear of the BMW M4 Competition x KITH also has the black Kith logo with BMW M stripes.
The special-edition models are available exclusively with the matte paint finishes Frozen Black, Frozen Dark Silver and Frozen Brilliant White in homage to the three most popular colours for the BMW E30 M3 back in the day.
One of the main highlights of the special-edition models is the Kith carbon-fibre roof design. For this optional extra, grey Kith lettering with BMW M stripes is woven into the roof surface. M Compound brakes with red callipers bearing the M logo come as standard.
These are clearly visible through the double spokes of the M forged wheels 826M bi-colour / Jet Black, high-gloss (front: 19-inch, rear: 20-inch).
Inside, the BMW M4 Competition x KITH the tri-colour M Carbon bucket seats feature the BMW M colours light blue and red which add striking flourishes to the Merino full-leather trim in Black.
Kith lettering is also embossed into the black leather of the front and rear head restraints and centre armrest of the BMW M4 Competition x KITH.
The centre console features an exclusive badge with the Kith logo and BMW M stripes. The illuminated M badge below the front head restraints also has Kith lettering.
The special-edition model has the same technical profile as the BMW M4 Competition Coupé, kicking out 510 hp and 650 Nm of torque, enabling the car to sprint from naught to 100 in 3.9 seconds.
As well as classical rear-wheel drive, the BMW M4 Competition x KITH can – like the BMW M4 Competition Coupé – be specified as an option with M xDrive all-wheel drive.
In addition to the standard equipment of the BMW M4 Competition Coupé and the bespoke Kith collaboration features, the special-edition model can also be ordered with a selection of other extras.
Like the M Compound brakes, M forged wheels and M Carbon bucket seats, the M Carbon exterior package, BMW Laserlight and BMW Individual lights Shadowline are standard.
Plus, the cabin features Carbon Fibre interior trim strips and controls with electroplated applications.
Deliveries of the limited-edition BMW M4 Competition x KITH will begin in summer 2021.
